Hello friends, Over the past two weeks, I have felt an allergic reaction to my Twitter activity. If you have felt like you want to step out of social media, you might resonate with this. But let's try to see what is happening and what we can do about it.
I'll be focusing on other channels for the marketing of my consulting and keep Twitter more personal.
I've stopped doing tweets and threads like the other accounts and I'm getting more better (qualitatively) engagement and higher impressions. Yesterday I decided to post a marketing thread and it tanked.
I've been experiencing the exact same thing. I initially wanted to grow and monetise my twitter following mostly by posting AI themed content but once I got to 1k followers, I realised how mentally and emotionally tasking the whole process was for me.
I instead enjoyed just interacting with people doing interesting things, I began this last year, and I ended up connecting with really interesting people.
Great read, man. Twitter does feel a lot performative for me these days, so I've stopped making threads and turned to writing longer form posts, that don't feel as much an exercise in careful SEO and word choice and more an exercise in self expression.
Thanks Alejandro. I'm glad you write like that. It takes more effort but may be better at surfacing communities of ideas.
It is interesting how places of inspiration move. Medium used to be that and also got overrun by templated content. Now Twitter is in between. And now Substack seem to encroarch on that territory with direct chats and recommendations.
At the same time I'm reading these days about Memetic theory: our drive for rivalry make us copy each other to the point that we are not distinguishable. And I just see it everywhere where interaction cycles are amplified!
I'm getting to the same conclusion.
I'll be focusing on other channels for the marketing of my consulting and keep Twitter more personal.
I've stopped doing tweets and threads like the other accounts and I'm getting more better (qualitatively) engagement and higher impressions. Yesterday I decided to post a marketing thread and it tanked.
It's a sign.😅
Probably wise Nicolas. And it might be more enjoyable over the long run!
This is really impressive.
I've been experiencing the exact same thing. I initially wanted to grow and monetise my twitter following mostly by posting AI themed content but once I got to 1k followers, I realised how mentally and emotionally tasking the whole process was for me.
I instead enjoyed just interacting with people doing interesting things, I began this last year, and I ended up connecting with really interesting people.
That’s the way Edem!
Great read, man. Twitter does feel a lot performative for me these days, so I've stopped making threads and turned to writing longer form posts, that don't feel as much an exercise in careful SEO and word choice and more an exercise in self expression.
Thanks Alejandro. I'm glad you write like that. It takes more effort but may be better at surfacing communities of ideas.
It is interesting how places of inspiration move. Medium used to be that and also got overrun by templated content. Now Twitter is in between. And now Substack seem to encroarch on that territory with direct chats and recommendations.
At the same time I'm reading these days about Memetic theory: our drive for rivalry make us copy each other to the point that we are not distinguishable. And I just see it everywhere where interaction cycles are amplified!